Startup Evolution Curve From Idea to Profitable and Scalable Business: Startup Marketing Manual by Dr. Donatas Jonikas

Author:Dr. Donatas Jonikas [Jonikas, Dr. Donatas]
Language: eng
Format: mobi
Published: 2017-04-05T04:00:00+00:00

Confirm your final business model or make a pivot

Let’s be honest, final here does not really mean final. If you find meaningful facts while developing your business, you obviously shouldn’t ignore them. But, in general, at the current stage, you should already have a validated business model. If you don’t have it yet, or if there are some doubts, repeat some of the previous tasks and re-check your hypotheses with different variables and aspects. It’s highly recommended that you have the validated business model before proceeding to the next chapter where we will discuss main aspects of marketing strategy.

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